There are three main reasons why founders have a central role in how organizational culture is created (Schein, 1992):
1. An organization usually starts out small and the founder chooses people with similar values, beliefs, and vision to work with. 2. Even if founders hire people who do not share their values and beliefs (for example because they need someone with a specific expertise that is not widely found), they can eventually ‘socialize’ these employees to their system of values and ideas. 3. The way the founder behaves will influence the people they work with because founders can act as role models to their employees